Mel has worked for couple of companies, the main one being howies where she designed a wide range of product. One of the main product design areas was merino wool base layers, followed by knitwear and casual jersey wear. All products had a design story in regards to its function and also its fabric usage being environmentally considered. This was very important to the product, the catalogue and the brand itself as howies was one of the first UK companies to use organic cotton jersey, organic denim, Ventile, merino wool and fibres too. Mel also designed wovens including womens’ shirts, dresses, jackets, Mel’s specialism is in knitwear from jumpers to active wear. She has a love for Fair Isles designs and loves to use pattern and colour. Here are some examples of Mel’s work.
The final design knitted in 100% Lambswool and made into accessories for winter 2011
An Intarsia design inspired by Welsh woven blankets for Winter 2010
Womens’ merino wool yurt fleece jacket, sell out style for Winter 2010
Reversible organic cotton zip through, sell out style for summer 2009
Spot & stripe reversible vest & zip through, sell out vest style summer 2009
Feminine, lightweight, merino wool vest & long sleeve base layers for summer 2009
What howies called ‘punked’ merino striped thermals, sell out styles Winter 2008
“NBL lights” for Winter 2008. This design was recoloured and reintroduced every season for 7 years now.
You can see more of my portfolio work on The Loop or on Behance where you can also contact me if you’re interested in working with me on freelance projects.